DONI NAHMIAS ON THE NEW NAHMIAS X FORMULA 1 COLLECTION

American designer Doni Nahmias, whose eponymous streetwear brand is a staple in the F1 paddock, launched a new official collaboration with Formula 1. The collection, featuring vintage racing motifs reinterpreted with modern cuts and materials, debuted just ahead of the Miami Grand Prix. Nahmias called F1 "the most fascinating" sport, drawing inspiration from its nostalgic energy, classic race jackets, and sponsorship graphics to create a fresh aesthetic.

Three-time World Champion Sir Jackie Stewart modeled the collection, with a portion of proceeds benefiting his Race Against Dementia charity. Nahmias also highlighted his close friendship with Charles Leclerc, who introduced him to F1, and noted Lewis Hamilton's consistent support for the brand. This collaboration underscores F1's expanding cultural footprint, further blending trackside fashion with mainstream trends for American fans and beyond.