Williams rolled out a Doctor Doom livery at New York Comic Con this month, swapping their traditional blue for the Marvel villain's black and green. The show car won't hit the track — neither Albon nor Sainz will race it — but American fans can see it at the Williams Fan Zone in Austin through October 24. The Marvel tie-up launched in April with a one-shot comic, *Iron Man: Racing Towards Doom*, that dropped the Williams drivers and James Vowles into a superhero plot alongside Iron Man and Captain America. Since then, limited-edition covers have marked Grands Prix from Miami to Singapore, and the wider US comic release lands today, perfectly timed for the Circuit of the Americas weekend. It's pure activation — immersive experiences, exclusive merch, race-suit giveaways — but the crossover works. F1's tech obsession and Marvel's gadget-driven storytelling share DNA, and Williams gets prime real estate at Comic Con and downtown Austin. The paddock meets the multiverse.

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