George Russell is launching what appears to be a karting academy. The Mercedes driver posted a teaser video Monday showing childhood karting footage and ending with the date 12.11.26—Wednesday's reveal. "Dreams don't just happen overnight, but with hard work, dedication and the right opportunity, there's a chance for everybody," Russell said in the clip. "Now it's time to give back to a sport that gave me so much." The video was cross-posted with a new Instagram account called "gr63academy," making the play obvious.
The timing is curious. Russell just wrapped a frustrating Brazilian GP weekend—Mercedes clinched the constructors' title, but he missed the podium after a five-place grid penalty dropped him to P7 on the grid. He recovered to fourth at Interlagos, still sitting third in the championship with 262 points. Whether an academy can replicate the junior ladder that produced Russell remains the question. Most driver academies struggle to fund talent all the way to F1.
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